Columbia International Festival 2016
Assigned with creating all primary advertising and marketing materials. Deliverables included numerous print and digital pieces. Ads in multiple languages were created to serve non-English speaking populations and reinforce the festival’s branding. In addition, I managed festival’s three English social media channels; Facebook, Twitter and Instagram.
![CiF2016-thestate-6x218-4C-04132016-B Full page ROP, The State newspaper](https://edgardosantana.com/wp-content/uploads/2016/09/CiF2016-thestate-6x218-4C-04132016-B.jpg)
Full page ROP, The State newspaper
![CiF-10x125-Spanish-4C-03222016-B Tabloid ROP, Latino newspaper](https://edgardosantana.com/wp-content/uploads/2016/09/CiF-10x125-Spanish-4C-03222016-B.jpg)
Tabloid ROP, Latino newspaper
![CIF2016-300x600-rgb-72-040252016-A Half page ad (web)](https://edgardosantana.com/wp-content/uploads/2016/09/CIF2016-300x600-rgb-72-040252016-A.jpg)
Half page ad (web)
![CIF-2016-Africa-Volunteer-T-shirt-02202016-B-CS5-1 Volunteer T-shirt, full front design](https://edgardosantana.com/wp-content/uploads/2016/09/CIF-2016-Africa-Volunteer-T-shirt-02202016-B-CS5-1.png)
Volunteer T-shirt, full front design
![CIF2016-The-State-728x90-rgb-72-03052016B Leaderboard](https://edgardosantana.com/wp-content/uploads/2016/09/CIF2016-The-State-728x90-rgb-72-03052016B.jpg)
Leaderboard
![CIF2016-Lamar-400x1400-rgb-72-03022016A Digital Display, Lamar](https://edgardosantana.com/wp-content/uploads/2016/09/CIF2016-Lamar-400x1400-rgb-72-03022016A.jpg)
Digital Display, Lamar
![Screen Shot 2016-08-21 at 2.39.15 PM Twitter call to action](https://edgardosantana.com/wp-content/uploads/2016/09/Screen-Shot-2016-08-21-at-2.39.15-PM.png)
Twitter call to action, coupon in Free Times weekly newspaper
![Screen Shot 2016-08-21 at 2.18.46 PM Facebook call to action](https://edgardosantana.com/wp-content/uploads/2016/09/Screen-Shot-2016-08-21-at-2.18.46-PM.png)
Facebook call to action, download web-based coupon
![Screen Shot 2016-08-21 at 2.19.55 PM Facebook call to action](https://edgardosantana.com/wp-content/uploads/2016/09/Screen-Shot-2016-08-21-at-2.19.55-PM.png)
Facebook call to action, day of event
![screen-shot-2016-09-11-at-8-10-58-am Facebook event page poll](https://edgardosantana.com/wp-content/uploads/2016/09/Screen-Shot-2016-09-11-at-8.10.58-AM.png)
Facebook event page poll
![screen-shot-2016-09-11-at-75058-am Instagram call to action](https://edgardosantana.com/wp-content/uploads/2016/09/Screen-Shot-2016-09-11-at-75058-AM.jpg)
Instagram call to action
![screen-shot-2016-09-11-at-74956-am Instagram call to action](https://edgardosantana.com/wp-content/uploads/2016/09/Screen-Shot-2016-09-11-at-74956-AM.jpg)
Instagram call to action