Columbia International Festival 2016

Assigned with creating all primary advertising and marketing materials. Deliverables included numerous print and digital pieces. Ads in multiple languages were created to serve non-English speaking populations and reinforce the festival’s branding. In addition, I managed festival’s three English social media channels; Facebook, Twitter and Instagram.

Full page ROP, The State newspaper
Full page ROP, The State newspaper
Tabloid ROP, Latino newspaper
Tabloid ROP, Latino newspaper
Half page ad (web)
Half page ad (web)
Volunteer T-shirt, full front design
Volunteer T-shirt, full front design
Leaderboard
Leaderboard
Digital Display, Lamar
Digital Display, Lamar
Twitter call to action
Twitter call to action, coupon in Free Times weekly newspaper
Facebook call to action
Facebook call to action, download web-based coupon
Facebook call to action
Facebook call to action, day of event
Facebook event page poll
Facebook event page poll
Instagram call to action
Instagram call to action
Instagram call to action
Instagram call to action